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Devenez Un Grand Orateur Ted

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La marque, c'est moi

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Parler de soi, c’est inconfortable mais c’est indispensable. De plus en plus, le monde dans lequel nous vivons nous appelle à communiquer pour faire ...

  • L'auteur : ,
  • Editeur: Dunod
  • ISBN: 2100823175
  • Genre: Business & Economics
  • Nombre de pages: 256
  • Langue: French/English
  • Vues: 1400
  • Telecharger: 1400
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Détails: Parler de soi, c’est inconfortable mais c’est indispensable. De plus en plus, le monde dans lequel nous vivons nous appelle à communiquer pour faire évoluer notre carrière au rythme des transformations profondes du monde du travail et de la société. Mais comment faire le tri entre tous les moyens de communication à notre disposition ? Et par quoi commencer pour développer une communication personnelle authentique ? Ce livre recense un ensemble de techniques, empruntées au branding, au marketing, mais aussi à la psychologie et au développement personnel, utilisées souvent par une poignée de dirigeants mais qui sont pourtant utiles à chacun d’entre nous. Il vous invite à prendre conscience du pouvoir de votre communication personnelle, à identifier votre marque et à la valoriser. S’appuyant sur de nombreuses références, des témoignages d’experts et une méthode accessible, ce livre vous aidera à capitaliser sur vous. Si vous ne savez pas comment faire, si vous savez qu’il faut se mettre en avant mais que vous n’aimez pas ça, si vous êtes à la recherche d’un nouveau souffle dans votre carrière, ce livre est pour vous. Vous êtes votre meilleur atout, la marque c’est vous.


The Presentation Secrets of Steve Jobs: How to Be Insanely Great in Front of Any Audience

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The Wall Street Journal Bestseller! Updated to include Steve Jobs's iPad and iPad2 launch presentations “The Presentation Secrets of Steve Jobs reveals t ...

  • L'auteur : Carmine Gallo
  • Editeur: McGraw Hill Professional
  • ISBN: 0071636757
  • Genre: Business & Economics
  • Nombre de pages: 256
  • Langue: French/English
  • Vues: 1244
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Détails: The Wall Street Journal Bestseller! Updated to include Steve Jobs's iPad and iPad2 launch presentations “The Presentation Secrets of Steve Jobs reveals the operating system behind any great presentation and provides you with a quick-start guide to design your own passionate interfaces with your audiences.” —Cliff Atkinson, author of Beyond Bullet Points and The Activist Audience Former Apple CEO Steve Jobs’s wildly popular presentations have set a new global gold standard—and now this step-by-step guide shows you exactly how to use his crowd-pleasing techniques in your own presentations. The Presentation Secrets of Steve Jobs is as close as you'll ever get to having the master presenter himself speak directly in your ear. Communications expert Carmine Gallo has studied and analyzed the very best of Jobs's performances, offering point-by-point examples, tried-and-true techniques, and proven presentation secrets in 18 "scenes," including: Develop a messianic sense of purpose Reveal the Conquering hero Channel your inner Zen Stage your presentation with props Make it look effortless With this revolutionary approach, you’ll be surprised at how easy it is to sell your ideas, share your enthusiasm, and wow your audience the Steve Jobs way. “No other leader captures an audience like Steve Jobs does and, like no other book, The Presentation Secrets of Steve Jobs captures the formula Steve uses to enthrall audiences.” —Rob Enderle, The Enderle Group “Now you can learn from the best there is—both Jobs and Gallo. No matter whether you are a novice presenter or a professional speaker like me, you will read and reread this book with the same enthusiasm that people bring to their iPods." —David Meerman Scott, bestselling author of The New Rules of Marketing & PR and World Wide Rave


Steve Jobs and the Apple Experience (EBOOK BUNDLE)

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RETHINK your products. REVITALIZE your brand. REINVENT your business. 3 eBooks in 1! THE PRESENTATION SECRETS OF STEVE JOBS The Wall Street Journal bestsel ...

  • L'auteur : Carmine Gallo
  • Editeur: McGraw-Hill Professional
  • ISBN: 0071806202
  • Genre: Business & Economics
  • Nombre de pages: 256
  • Langue: French/English
  • Vues: 1205
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Détails: RETHINK your products. REVITALIZE your brand. REINVENT your business. 3 eBooks in 1! THE PRESENTATION SECRETS OF STEVE JOBS The Wall Street Journal bestselling guide to unforgettable presentations “The Presentation Secrets of Steve Jobs reveals the operating system behind any great presentation and provides you with a quick-start guide to design your own passionate interfaces with your audiences.” —Cliff Atkinson, author of Beyond Bullet Points and The Activist Audience THE INNOVATION SECRETS OF STEVE JOBS "Apple changed the world with the Mac and hasn't stopped innovating since. Carmine Gallo reveals the secrets and gives you the tools to unleash your inner Steve." —Marc Benioff, chairman and CEO of salesforce.com and author of the national bestseller Behind the Cloud THE APPLE EXPERIENCE Apple’s 5 Core Principles—now in the palm of your hand! "There are three pillars of enchantment: likability, trustworthiness, and quality. The Apple experience is the best modern-day example of all three pillars. Carmine's book will help you understand and implement the same kind of world-class experience." —Guy Kawasaki, author of Enchantment: The Art of Changing Hearts, Minds, and Actions and former chief evangelist of Apple


The Apple Experience: Secrets to Building Insanely Great Customer Loyalty

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Praise for THE APPLE EXPERIENCE "There are three pillars of enchantment: likability, trustworthiness, and quality. The Apple experience is the best modern- ...

  • L'auteur : Carmine Gallo
  • Editeur: McGraw Hill Professional
  • ISBN: 0071793216
  • Genre: Business & Economics
  • Nombre de pages: 256
  • Langue: French/English
  • Vues: 1445
  • Telecharger: 1445
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Détails: Praise for THE APPLE EXPERIENCE "There are three pillars of enchantment: likability, trustworthiness, and quality. The Apple experience is the best modern-day example of all three pillars. Carmine's book will help you understand and implement the same kind of world-class experience." --Guy Kawasaki, author of Enchantment and former chief evangelist of Apple "Carmine Gallo explains beautifully and simply just what makes the Apple retail experience so successful. No matter what kind of business you are in, there are insanely valuable lessons in this book!" --Garr Reynolds, author of Presentation Zen and The Naked Presenter "At its core, this book is not about Apple. It's about delivering the best experience possible." --Tony Hsieh, New York Times bestselling author of Delivering Happiness and CEO of Zappos.com, Inc. "An exciting resource for any business owner in any country who wants to reimagine the customer experience." --Loic Le Meur, CEO, LeWeb "Why can't other retail experiences be as great as an Apple store's? Not only does Carmine Gallo answer that question brilliantly, but he shows precisely how to make sure your customers never ask it about your business." --Matthew E. May, author of In Pursuit of Elegance and The Laws of Subtraction "Carmine Gallo gets to the magic of Steve Jobs: Touching people's lives. This simple, yet delightful vision should be at the heart of every retail interaction in the world today." --Peter Steinlauf, Chairman, Edmunds.com "This magnificent collection of insights illuminates the way for anyone who wants to create a truly great experience, whether in retail, service, or software. " --Dan Roam, author of The Back of the Napkin and Blah Blah Blah Reinvent your business to deliver Apple-like customer satisfaction and profits In The Apple Experience, internationally bestselling author Carmine Gallo details the principles and practices behind this total commitment to the customer and explains how your brand can achieve outstanding results by delivering this same high standard of service. Carmine Gallo interviewed professionals at all levels who have studied Apple, and he spent hundreds of hours observing the selling floor in Apple’s retail space and learning about Apple’s vision and philosophy. Using insights and data from these sources, he breaks down Apple’s customercentric model to provide an action plan with three distinct areas of focus: Inspire Your Internal Customer with training, support, and communications that create a “feedback loop” for improving performance at every level Serve Your External Customer with irresistible brand stories and dedicated salespeople who embody the APPLE five steps of service-- Approach, Probe, Present, Listen, End with a fond farewell Set the Stage by ensuring that no element is overlooked in creating an immersive retail environment where customers can see, touch, and learn about your products With The Apple Experience, you can improve the return on your investment in retail by adding real value to every customer interaction. Better still, any business that deals with people--employees or customers--can adopt the techniques to achieve Apple-like market dominance by enriching lives, building loyalty, and reimagining the customer experience. -


The Storyteller's Secret

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How did a Venice Beach T-shirt vendor become television's most successful producer? How did an entrepreneur who started in a garage create the most iconic ...

  • L'auteur : Carmine Gallo
  • Editeur: St. Martin\'s Press
  • ISBN: 1466882697
  • Genre: Business & Economics
  • Nombre de pages: 288
  • Langue: French/English
  • Vues: 1207
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Détails: How did a Venice Beach T-shirt vendor become television's most successful producer? How did an entrepreneur who started in a garage create the most iconic product launches in business history? How did a timid pastor's son overcome a paralyzing fear of public speaking to captivate sold-out crowds at Yankee Stadium, twice? How did a human rights attorney earn TED's longest standing ovation, and how did a Facebook executive launch a movement to encourage millions of women to "lean in"? They told brilliant stories. In The Storyteller's Secret: From TED Speakers to Business Legends, Why Some Ideas Catch on and Others Don't, keynote speaker, bestselling author, and communication expert Carmine Gallo reveals the keys to telling powerful stories that inspire, motivate, educate, build brands, launch movements, and change lives. The New York Times has called a well-told story "a strategic tool with irresistible power" - the proof lies in the success stories of 50 icons, leaders, and legends featured in The Storyteller's Secret: entrepreneurs like Richard Branson, Sara Blakely, Elon Musk, Steve Jobs, and Sheryl Sandberg; spellbinding speakers like Dr. Martin Luther King, Jr., Bryan Stevenson, and Malala Yousafzai; and business leaders behind famous brands such as Starbucks, Southwest Airlines, Wynn Resorts, Whole Foods, and Pixar. Whether your goal is to educate, fundraise, inspire teams, build an award-winning culture, or to deliver memorable presentations, a story is your most valuable asset and your competitive advantage. In The Storyteller's Secret, Gallo explains why the brain is hardwired to love stories - especially rags-to-riches stories - and how the latest science can help you craft a persuasive narrative that wins hearts and minds. "The art of storytelling can be used to drive change," says billionaire entrepreneur Richard Branson. And since the next decade will see the most change our civilization has ever known, your story will radically transform your business, your life, and the lives of those you touch. Ideas that catch on are wrapped in story. Your story can change the world. Isn't it time you shared yours?


Five Stars

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“As technology threatens to displace countless jobs and skills, the ability to communicate is becoming more important than ever. This book is full of exa ...

  • L'auteur : Carmine Gallo
  • Editeur: St. Martin\'s Press
  • ISBN: 1250183472
  • Genre: Business & Economics
  • Nombre de pages: 256
  • Langue: French/English
  • Vues: 911
  • Telecharger: 911
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Détails: “As technology threatens to displace countless jobs and skills, the ability to communicate is becoming more important than ever. This book is full of examples to help you get better at transporting your thoughts and emotions into the minds of other people.” —Adam Grant, New York Times bestselling author of Give and Take, Originals, and Option B with Sheryl Sandberg How to master the art of persuasion—from the bestselling author of Talk Like TED. Ideas don’t sell themselves. As the forces of globalization, automation, and artificial intelligence combine to disrupt every field, having a good idea isn’t good enough. Mastering the ancient art of persuasion is the key to standing out, getting ahead, and achieving greatness in the modern world. Communication is no longer a “soft” skill—it is the human edge that will make you unstoppable, irresistible, and irreplaceable—earning you that perfect rating, that fifth star. In Five Stars, Carmine Gallo, bestselling author of Talk Like TED, breaks down how to apply Aristotle’s formula of persuasion to inspire contemporary audiences. As the nature of work changes, and technology carries things across the globe in a moment, communication skills become more valuable—not less. Gallo interviews neuroscientists, economists, historians, billionaires, and business leaders of companies like Google, Nike, and Airbnb to show first-hand how they use their words to captivate your imagination and ignite your dreams. In the knowledge age—the information economy—you are only as valuable as your ideas. Five Stars is a book to help you bridge the gap between mediocrity and exceptionality, and gain your competitive edge in the age of automation. In Five Stars, you will also learn: -The one skill billionaire Warren Buffett says will raise your value by 50 percent. -Why your job might fall into a category where 75 percent or more of your income relies on your ability to sell your idea. -How Airbnb’s founders follow a classic 3-part formula shared by successful Hollywood movies. -Why you should speak in third-grade language to persuade adult listeners. -The one brain hack Steve Jobs, Leonardo da Vinci, and Picasso used to unlock their best ideas.


Fire Them Up!

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Fire Them Up! will give you the astonishing communication skills that will help you enjoy more successful and fulfilling relationships with colleagues, cli ...

  • L'auteur : Carmine Gallo
  • Editeur: John Wiley & Sons
  • ISBN: 9781118039274
  • Genre: Business & Economics
  • Nombre de pages: 240
  • Langue: French/English
  • Vues: 1726
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Détails: Fire Them Up! will give you the astonishing communication skills that will help you enjoy more successful and fulfilling relationships with colleagues, clients, employees, or anyone else in your personal or professional life. It is full of stories and tactics from some of the world’s most influential people. More than two dozen of today’s most inspiring business leaders share their secrets including men and women who run The Ritz-Carlton, Google, Travelocity, Cranium, Cold Stone Creamery, Gymboree, 24-Hour Fitness and many other big-name brands. The book reveals seven simple secrets distilled from the wisdom of leaders, entrepreneurs, and visionaries from different backgrounds, generations and industries. Together, they possess all the tools you need to transform yourself into an extraordinary, electrifying, and enthusiastic leader who communicates with power, passion, confidence and charisma!


The Innovation Secrets of Steve Jobs: Insanely Different Principles for Breakthrough Success

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A "THINK DIFFERENT" APPROACH TO INNOVATION-- Based on the Seven Guiding Principles of Apple CEO Steve Jobs In his acclaimed bestseller The Presentation Sec ...

  • L'auteur : Carmine Gallo
  • Editeur: McGraw Hill Professional
  • ISBN: 0071748741
  • Genre: Business & Economics
  • Nombre de pages: 256
  • Langue: French/English
  • Vues: 317
  • Telecharger: 317
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Détails: A "THINK DIFFERENT" APPROACH TO INNOVATION-- Based on the Seven Guiding Principles of Apple CEO Steve Jobs In his acclaimed bestseller The Presentation Secrets of Steve Jobs author Carmine Gallo laid out a simple step-by-step program of powerful tools and proven techniques inspired by Steve Jobs's legendary presentations. Now, he shares the Apple CEO's most famous, most original, and most effective strategies for sparking true creativity--and real innovation--in any workplace. THE INNOVATION SECRETS OF STEVE JOBS Learn how to RETHINK your business, REINVENT your products, and REVITALIZE your vision of success--the Steve Jobs way. When it comes to innovation, Apple CEO Steve Jobs is legendary. His company slogan "Think Different" is more than a marketing tool. It's a way of life--a powerful, positive, game-changing approach to innovation that anyone can apply to any field of endeavor. These are the Seven Principles of Innovation, inspired by the master himself: Do What You Love. Think differently about your career. Put a Dent in the Universe. Think differently about your vision. Kick Start Your Brain. Think differently about how you think. Sell Dreams, Not Products. Think differently about your customers. Say No to 1,000 Things. Think differently about design. Create Insanely Great Experiences. Think differently about your brand experience. Master the Message. Think differently about your story. By following Steve Jobs's visionary example, you'll discover exciting new ways to unlock your creative potential and to foster an environment that encourages innovation and allows it to flourish. You'll learn how to match—and beat—the most powerful competitors, develop the most revolutionary products, attract the most loyal customers, and thrive in the most challenging times. Bestselling business journalist Carmine Gallo has interviewed hundreds of successful professionals--from CEOs, managers, and entrepreneurs to teachers, consultants, and stay-at-home moms—to get to the core of Steve Jobs's innovative philosophies. These are the simple, meaningful, and attainable principles that drive us all to "Think Different." These are The Innovation Secrets of Steve Jobs. An enhanced ebook is now available with 10 demonstration videos of Jobs' sure-fire innovation secrets. Select the Kindle Edition with Audio/Video from the available formats.


Vibrations

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Votre auditoire peut devenir le meilleur ambassadeur de votre projet : à vous de le persuader. En s'appuyant sur une analyse attentive des discours des pl ...

  • L'auteur : Nancy Duarte
  • Editeur: Diateino
  • ISBN: 2354560613
  • Genre: Business & Economics
  • Nombre de pages: 274
  • Langue: French/English
  • Vues: 1861
  • Telecharger: 1861
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Détails: Votre auditoire peut devenir le meilleur ambassadeur de votre projet : à vous de le persuader. En s'appuyant sur une analyse attentive des discours des plus grands orateurs, Nancy Duarte vous aide à faire de vos présentations de véritables aventures visuelles. Comme l'écrit Nancy Duarte dans son introduction, « ce livre sert simultanément de guide, de manuel et de défense du storytelling comme méthode de communication dans le monde des affaires. Il vous permettra d'atteindre un niveau de présentation que peu de gens dominent. Grâce à des techniques issues de l'art narratif et du cinéma, vous maîtriserez les étapes essentielles pour toucher votre public, vous tenir en retrait pour l'élever au rang de héros de l'histoire et créer une présentation qui résonne.»


How to Develop Self Confidence and Improve Public Speaking

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Drawing on Dale Carnegie's years of experience as a business trainer, this book will show you how to improve self-confidence and overcome the natural fear ...

  • L'auteur : Dale Carnegie,SBP Editors
  • Editeur: Samaira Book Publishers
  • ISBN: 9387550028
  • Genre: Self-Help
  • Nombre de pages: 240
  • Langue: French/English
  • Vues: 355
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Détails: Drawing on Dale Carnegie's years of experience as a business trainer, this book will show you how to improve self-confidence and overcome the natural fear of public speaking, to become a successful speaker, and even learn to enjoy it. This book discusses the ways of opening and closing a talk and keeping the audience interested.


Les secrets des meilleurs orateurs

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Fondateur de TEDxParis, Michel Levy-Provençal détaille dans cet ouvrage la méthode de prise de parole qu’il a mise au point depuis 10 ans, méthode qu ...

  • L'auteur : Michel Lévy-Provençal
  • Editeur: Larousse
  • ISBN: 2035956285
  • Genre: Social Science
  • Nombre de pages: 220
  • Langue: French/English
  • Vues: 1286
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Détails: Fondateur de TEDxParis, Michel Levy-Provençal détaille dans cet ouvrage la méthode de prise de parole qu’il a mise au point depuis 10 ans, méthode qui s’inspire des formats de conférences variés, TED et bien d’autres. Ayant formé un millier d’intervenants, il a mis en place les outils pour devenir un orateur hors pair. Car contrairement à une idée reçue, l’art oratoire n’est pas un don. Il dépend de principes simples, parfois d’astuces, et d'une sérieuse préparation. La méthode se présente sous forme de coaching en trois étapes :•comment travailler le contenu de son intervention,•comment illustrer visuellement son propos •et enfin comment mettre en scène son intervention.


Persuasion

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Praise for persuasion the art of getting what you want "Dave has exposed the secrets of the most powerful persuaders in the world. This book is a step-by-s ...

  • L'auteur : Dave Lakhani
  • Editeur: John Wiley & Sons
  • ISBN: 9781118040492
  • Genre: Business & Economics
  • Nombre de pages: 256
  • Langue: French/English
  • Vues: 445
  • Telecharger: 445
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Détails: Praise for persuasion the art of getting what you want "Dave has exposed the secrets of the most powerful persuaders in the world. This book is a step-by-step guide to changing minds and deeply influencing people in person, in print, on the air, or anyplace else you need to persuade. This book makes persuasion so easy and predictable that it may be the most dangerous persuasion book ever written . . . especially if it ends up in the hands of your competition." —Mike Litman, CEO, Connect To Success, Inc. and coauthor of Conversations with Millionaires "Dave Lakhani tells you everything you've just got to know about persuasion in this book. It is written provocatively, yet clearly. And it is sure to open your mind while enriching your bank account. I highly recommend it. Fasten your seatbelt when you read it. It takes you on a thrilling ride!" —Jay Conrad Levinson, "The Father of Guerrilla Marketing" and author of the Guerrilla Marketing series of books "Dave Lakhani understands persuasion like few do and is able to break the process down so anyone can understand and use it. I highly recommend this book to anyone who hopes to improve their ability to sell, market, advertise, or negotiate." —Chet Holmes, Fortune 500 superstrategist and author of the Mega Marketing, Business Growth Masters, and Guerrilla Marketing Meets Karate Master sales programs "Man, talk about persuasive. Dave convinced me to read and review his book, and I don't even like the guy." —Blaine Parker, author of Million-Dollar Mortgage Radio "Too few books actually put into practice what they promote. Dave Lakhani breaks the mold with this satisfying, powerful read." —John Klymshyn, author of Move the Sale Forward


The Back of the Napkin (Expanded Edition)

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The acclaimed bestseller about visual problem solving-now bigger and better "There is no more powerful way to prove that we know something well than to dra ...

  • L'auteur : Dan Roam
  • Editeur: Penguin
  • ISBN: 1101565918
  • Genre: Business & Economics
  • Nombre de pages: 304
  • Langue: French/English
  • Vues: 1471
  • Telecharger: 1471
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Détails: The acclaimed bestseller about visual problem solving-now bigger and better "There is no more powerful way to prove that we know something well than to draw a simple picture of it. And there is no more powerful way to see hidden solutions than to pick up a pen and draw out the pieces of our problem." So writes Dan Roam in The Back of the Napkin, the international bestseller that proves that a simple drawing on a humble napkin can be more powerful than the slickest PowerPoint presentation. Drawing on twenty years of experience and the latest discoveries in vision science, Roam teaches readers how to clarify any problem or sell any idea using a simple set of tools. He reveals that everyone is born with a talent for visual thinking, even those who swear they can't draw. And he shows how thinking with pictures can help you discover and develop new ideas, solve problems in unexpected ways, and dramatically improve your ability to share your insights. Take Herb Kelleher and Rollin King, who figured out how to beat the traditional hub-and-spoke airlines with a bar napkin and a pen. Three dots to represent Dallas, Houston, and San Antonio. Three arrows to show direct flights. Problem solved, and the picture made it easy to sell Southwest Airlines to investors and customers. Now with more color, bigger pictures, and additional content, this new edition does an even better job of helping you literally see the world in a new way. Join the teachers, project managers, doctors, engineers, assembly-line workers, pilots, football coaches, marine drill instructors, financial analysts, students, parents, and lawyers who have discovered the power of solving problems with pictures.


In Pursuit of Elegance

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What made the Sopranos finale one of the most-talked-about events in television history? Why is sudoku so addictive and the iPhone so darn irresistible? Wh ...

  • L'auteur : Matthew E. May
  • Editeur: Currency
  • ISBN: 0385530358
  • Genre: Business & Economics
  • Nombre de pages: 224
  • Langue: French/English
  • Vues: 774
  • Telecharger: 774
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Détails: What made the Sopranos finale one of the most-talked-about events in television history? Why is sudoku so addictive and the iPhone so darn irresistible? What do Jackson Pollock and Lance Armstrong have in common with theoretical physicists and Buddhist monks? Elegance. In this thought-provoking exploration of why certain events, products, and people capture our attention and imaginations, Matthew E. May examines the elusive element behind so many innovative breakthroughs in fields ranging from physics and marketing to design and popular culture. Combining unusual simplicity and surprising power, elegance is characterized by four key elements—seduction, subtraction, symmetry, and sustainability. In a compelling, story-driven narrative that sheds light on the need for elegance in design, engineering, art, urban planning, sports, and work, May offers surprising evidence that what’s “not there” often trumps what is. In the bestselling tradition of The Tipping Point, Made to Stick, and The Black Swan, In Pursuit of Elegance will change the way you think about the world.


Cracked it!

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Solving complex problems and selling their solutions is critical for personal and organizational success. For most of us, however, it doesn’t come natura ...

  • L'auteur : Bernard Garrette,Corey Phelps,Olivier Sibony
  • Editeur: Springer
  • ISBN: 3319893750
  • Genre: Business & Economics
  • Nombre de pages: 284
  • Langue: French/English
  • Vues: 1375
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Détails: Solving complex problems and selling their solutions is critical for personal and organizational success. For most of us, however, it doesn’t come naturally and we haven’t been taught how to do it well. Research shows a host of pitfalls trips us up when we try: We’re quick to believe we understand a situation and jump to a flawed solution. We seek to confirm our hypotheses and ignore conflicting evidence. We view challenges incompletely through the frameworks we know instead of with a fresh pair of eyes. And when we communicate our recommendations, we forget our reasoning isn’t obvious to our audience. How can we do it better? In Cracked It!, seasoned strategy professors and consultants Bernard Garrette, Corey Phelps and Olivier Sibony present a rigorous and practical four-step approach to overcome these pitfalls. Building on tried-and-tested (but rarely revealed) methods of top strategy consultants, research in cognitive psychology, and the latest advances in design thinking, they provide a step-by-step process and toolkit that will help readers tackle any challenging business problem. Using compelling stories and detailed case examples, the authors guide readers through each step in the process: from how to state, structure and then solve problems to how to sell the solutions. Written in an engaging style by a trio of experts with decades of experience researching, teaching and consulting on complex business problems, this book will be an indispensable manual for anyone interested in creating value by helping their organizations crack the problems that matter most.


The Continental Shelf

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...

  • L'auteur : M. W. Mouton
  • Editeur: Springer
  • ISBN: 9401759669
  • Genre: Science
  • Nombre de pages: 367
  • Langue: French/English
  • Vues: 643
  • Telecharger: 643
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Détails:


The Power of Self-Confidence

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Why are some people more successful than others? Self-confidence! What one great goal would you set if you knew you could not fail? What wonderful things w ...

  • L'auteur : Brian Tracy
  • Editeur: John Wiley & Sons
  • ISBN: 111846401X
  • Genre: Business & Economics
  • Nombre de pages: 192
  • Langue: French/English
  • Vues: 509
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Détails: Why are some people more successful than others? Self-confidence! What one great goal would you set if you knew you could not fail? What wonderful things would you want to do with your life if you were guaranteed success in anything you attempted? Your level of self-confidence determines the size of the goals you set, the energy and determination that you focus on achieving them, and the amount of persistence you apply to overcoming every obstacle. In this powerful, practical book based on work with more than 5 million executives, entrepreneurs, sales professionals, and ambitious people in more than sixty countries, you learn how to develop unshakable self-confidence in every area of your life. The Power of Self-Confidence explains how to increase your "mental fitness" by thinking like top performers in every field. Little by little, you build up and maintain ever-higher levels of self-confidence in everything you do. Self-confidence allows you to move out of your comfort zone and take risks without any guarantees. With step-by-step guidance, author Brian Tracy will help you build the foundations of lifelong self-confidence. You discover how to determine what you really want, and unleash your personal powers to accomplish it. You'll learn how to: Clarify and live consistently with your values to become the very best person you could possibly be Set clear goals and make written plans to accomplish them Commit yourself to mastery in your chosen field and to lifelong personal improvement Program your subconscious mind to respond in a positive and constructive way to every problem or difficulty Minimize your weaknesses and maximize your strengths for higher achievement Develop high levels of courage and incredible persistence Become unstoppable, irresistible, and unafraid in every area of your life through the power of unshakable self-confidence. Become a person of action, overcome any obstacle, and scale any height. With your newfound unshakable self-confidence, you will accomplish every goal you can set for yourself.


Talk Like TED

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Ideas are the currency of the twenty-first century. In order to succeed, you need to be able to sell your ideas persuasively. This ability is the single gr ...

  • L'auteur : Carmine Gallo
  • Editeur: St. Martin\'s Press
  • ISBN: 1466837276
  • Genre: Business & Economics
  • Nombre de pages: 288
  • Langue: French/English
  • Vues: 332
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Détails: Ideas are the currency of the twenty-first century. In order to succeed, you need to be able to sell your ideas persuasively. This ability is the single greatest skill that will help you accomplish your dreams. Many people have a fear of public speaking or are insecure about their ability to give a successful presentation. Now public speaking coach and bestselling author Carmine Gallo explores what makes a great presentation by examining the widely acclaimed TED Talks, which have redefined the elements of a successful presentation and become the gold standard for public speaking. TED ? which stands for technology, entertainment, and design ? brings together the world's leading thinkers. These are the presentations that set the world on fire, and the techniques that top TED speakers use will make any presentation more dynamic, fire up any team, and give anyone the confidence to overcome their fear of public speaking. In his book, Carmine Gallo has broken down hundreds of TED talks and interviewed the most popular TED presenters, as well as the top researchers in the fields of psychology, communications, and neuroscience to reveal the nine secrets of all successful TED presentations. Gallo's step-by-step method makes it possible for anyone to deliver a presentation that is engaging, persuasive, and memorable. Carmine Gallo's top 10 Wall Street Journal Bestseller Talk Like TED will give anyone who is insecure about their public speaking abilities the tools to communicate the ideas that matter most to them, the skill to win over hearts and minds, and the confidence to deliver the talk of their lives. The opinions expressed by Carmine Gallo in TALK LIKE TED are his own. His book is not endorsed, sponsored or authorized by TED Conferences, LLC or its affiliates.


Governance in the 21st Century

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This book explores some of the opportunities and risks - economic, social and technological - that decision-makers will have to address, and outlines what ...

  • L'auteur : OECD
  • Editeur: OECD Publishing
  • ISBN: 926418936X
  • Genre: ,
  • Nombre de pages: 212
  • Langue: French/English
  • Vues: 896
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Détails: This book explores some of the opportunities and risks - economic, social and technological - that decision-makers will have to address, and outlines what needs to be done to foster society's capacity to manage its future more flexibly and with broader participation of its citizens.


The Laws of Subtraction: 6 Simple Rules for Winning in the Age of Excess Everything

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Winner of a 2013 Small Business Book Award for Economics The world is more overwhelming than ever before. Our work is deeper and more demanding than ever. ...

  • L'auteur : Matthew E. May
  • Editeur: McGraw Hill Professional
  • ISBN: 0071795626
  • Genre: Business & Economics
  • Nombre de pages: 240
  • Langue: French/English
  • Vues: 1002
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Détails: Winner of a 2013 Small Business Book Award for Economics The world is more overwhelming than ever before. Our work is deeper and more demanding than ever. Our businesses are more complicated and difficult to manage than ever. Our economy is more uncertain than ever. Our resources are scarcer than ever. There is endless choice and feature overkill in all but the best experiences. Everybody knows everything about us. The simple life is a thing of the past. Everywhere, there's too much of the wrong stuff and not enough of the right. The noise is deafening, the signal weak. Everything is too complicated and time-sucking. Welcome to the age of excess everything. Success in this new age looks different and demands a new skill: Subtraction. Subtraction is defined simply as the art of removing anything excessive, confusing, wasteful, unnatural, hazardous, hard to use, or ugly . . . or the discipline to refrain from adding it in the first place. And if subtraction is the new skill to be acquired, we need a guide to developing it. Enter The Laws of Subtraction. Through a dozen of the most compelling stories of breakthrough innovation culled from 2,000 cases and bolstered by uniquely personal essays contributed by over 50 of the most creative minds in business today, The Laws of Subtraction outlines six simple rules for winning in the age of excess everything, and delivers a single yet powerful idea: When you remove just the right things in just the right way, something very good happens. The Laws of Subtraction features contributions by over 50 highly regarded thinkers, creatives, and executives. On Law #1: What Isn't There Can Often Trump What Is "When you reduce the number of doors that someone can walk through, more people walk through the one that you want them to walk through." -- SCOTT BELSKY, founder and CEO of Behance and author of Making Ideas Happen On Law #2: The Simplest Rules Create the Most Effective Experience "Keeping it simple isn't easy. By exploiting subtraction in innovation, we've been able to create an environment of freedom and creativity that allows us to thrive." -- BRAD SMITH, CEO, Intuit On Law #3: Limiting Information Engages the Imagination "Subtraction can mean the difference between a highly persuasive presentation and a long, convoluted, and confusing one. Why say more when you can say less?" -- CARMINE GALLO, author of The Apple Experience On Law #4: Creativity Thrives Under Intelligent Constraints "Here's the key to the conundrum for managers who want to stoke the innovation fire: That close cousin of scarcity, constraint, can indeed foster creativity." -- TERESA AMABILE, author of The Progress Principle On Law #5: Break Is the Important Part of Breakthrough "If you kill the butterflies in your stomach, you'll kill the dream. Embrace the feeling. Save the butterflies." -- JONATHAN FIELDS, author of Uncertainty On Law #6: Doing Something Isn't Always Better Than Doing Nothing "When we're faced with the greatest odds against us, often we need to edit rather than add." -- CHIP CONLEY, cofounder of Joie de Vivre Hospitality and author of Emotional Equations